Logo and Branding design, website design and development
Project Brief: I was approached by the lovely Rosana, an online Chinese teacher from Taiwan based in Spain to design her branding and website to sell her Chinese classes online.
The client was looking for unique branding and website experience. Being a Chinese teacher from Taiwan she wanted to stand out from the competition of typical Chinese teachers online and at the same time hold true to her Taiwanese origin. She also wanted a simple website she could manage and also showcase her courses and classes.
Challenges & Solutions
We decided to work on a cute Kawaii style inspired illustration. The goal was to identify with the far-eastern and oriental styles without being overwhelmingly ‘Chinese’. In terms of the website I designed a one page website with attention to details and the sections which needed emphasis. The website has strong calls to actions, time-bound offers and prices listed to help her book more classes.